Today, I found this retro ad for Wonderbread:

The text says:

“A pretty girl knows how to succeed with boys without half trying. But she’s got a lot going for her – marvelous new cosmetics, smashing fashions, and Wonder Bread. Wonder Bread? Wonder Bread! Wonder’s the smartest way to trap a boy since…well, since apples. Try tempting him with his favorite Wonder sandwich. He’ll bite. And – ZAP! – you’ve got him.

Wonder Bread. Helps catch boys…!”

I’m not sure whether I find this more offensive, ironic, or funny.


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